江苏飞耐时户外用品有限公司 Fenix outdoor inc.
about fenix
瑞典跨国集团（Fenix Outdoor AB Publ）创建于1960年，公司自创品牌为瑞典高端户外服装和装备品牌Fjällräven（北极狐）。随着公司的发展， 相继收购了德国高端户外鞋品牌HANWAG（悍威）,瑞典顶级炉具灯具品牌Primus、以及美国高端户外装备品牌Brunton四个世界著名的高端户外品牌。1983年，公司股票在瑞典证券交易所上市交易。2002年，公司更名为飞耐时户外用品有限公司（Fenix Outdoor AB Publ）。今日，飞耐时全球销售网络已经遍及世界五大洲， 拥有包括江苏飞耐时户外用品有限公司在内的全球七家子公司。
飞耐时户外（ FENIX OUTDOOR INC.）成立于2008年5月，总部坐落于风景秀丽的历史名城江苏扬州，是瑞典跨国企业Fenix Outdoor AB Publ在全球的第七家合资子公司，而北京营销中心主要从事Fenix集团旗下品牌在中国市场的推广和销售。
公司经营理念
N = NATURE 亲近自然
亲近自然，保护自然是我们及旗下品牌的共同愿景，呼吁大家共同爱护我们的星球。
S = SOCIETAL 社会责任
我们有着共同的社会责任，以有利于社会的方式进行经营和管理
E = ECONOMY 高效运作
我们为客户提供品质卓越、经久耐用的产品，减少对自然资源的消耗，给合作伙伴丰厚的经济回报。
W = WELLBEING 尊重员工
我们尊重员工，我们给员工提供健康愉快的工作环境，为员工提供广大的发展空间。
飞耐时历史
1950：Fjällräven 品牌创始人Åke Nordin发明了木制框架背包，从此开始研发户外产品
1960：Fjällräven公司成立
1983：Fjällräven AB 公司股票开始在瑞典证券交易所上市交易
1985：Fjällräven产品荣膺“瑞典皇室御用品牌”
1998：Fjällräven位于荷兰的分公司“全球物流配送中心“正式开始运营
2001：Fjällräven相继收购Tierra 品牌和瑞典规模最大的户外连锁卖场Naturkompaniet
2002：Fjällräven收购顶级户外炉具灯具品牌Primus，同年，公司更名为飞耐时户外用品集团
2003：FENIX集团收购德国高端户外鞋品牌Hanwag（悍威）
2008：FENIX集团和扬州金泉旅游用品有限公司合资成立“江苏飞耐时户外用品有限公司”，正式进入中国市场
2009：FENIX集团收购原美国特种部队供应商，美国高端户外品牌Brunton
2011：FENIX集团收购芬兰著名户外用品连锁公司Partioaitta
江苏飞耐时户外用品有限公司 Fenix outdoor inc.
Brand zone
Fjällräven – 品牌故事
Fjällräven – 品牌历史
Fjällräven户外服装
在所有的户外装备中，通常服装承载着使用者最多的记忆。 一条使用十年的长裤上磨得薄如蝉翼的膝盖，一件老夹克上磨得发亮的纽扣，这些都见证了一段穿越，山地徒步，森林探险的回忆。户外服装越好，使用寿命越长，承载的记忆越多。
帐篷如何变成夹克
上世纪60年代的户外服装不想今天的同类产品这样实用。当1966年北欧格陵兰探险队使用Fjällräven革命性的保暖帐篷时，他们深深体会到了这一点。当帐篷的改进获得成功之后，如何提高户外服装的功能成了探险队员们谈论的热点话题，这促使Åke Nordin先生开始认真考虑开发适合户外活动的夹克和裤装。偶然一天，在一次山地徒步出发前，一卷很厚重的帐篷面料引起了Åke Nordin先生的注意。
第一件Fjällräven夹克
这些耐磨面料是早些时候他废弃的，因为对他的超轻帐篷来说，这些面料太过厚重。他把这些面料放置在地板上，开始在上面划线。使用祖父留下来的裁缝剪刀，Åke把面料裁成了一件夹克，使用缝纫机耐心地将面料缝制成一件夹克。Fjällräven的第一件夹克就这样诞生了。
经过在户外进行的几轮使用测试后，Åke认为这种面料具备他早期户外服装所缺失的特质，这种面料极度耐磨，且速干。唯一的问题是防水性能需要改进。
当Åke 冥思苦想如何提高这种面料的防水性能时，在家乡Örnsköldsvik进行高台滑雪时的情景浮现在他的脑海中。在滑雪台上等候时，为了避免弄湿身体，Åke和他的同伴不但在雪板上打蜡以使雪板更为光滑，他们还在自己的裤子上打蜡来保持身体干爽。有没有可能在这种面料上采用同样的方法以达到防水效果呢？Åke使用蜂蜡和石蜡的混合体做了几次测试，他把蜡首先涂抹在面料上，然后使用太太Elisabeth的电吹风加热，蜡渗入到面料织物中，达到了防水，防风，更加耐穿的效果。世界上最为耐穿的户外面料诞生了！这种涂蜡的帐篷面料被命名为G-1000(G代表Greenland)。蜡被命名为Greenland Wax(Greenland蜡)。
G-1000,一览众山小
市场对于耐磨耐穿户外探险服装的需求加速了Fjällräven服装的开发进度。很快，山地穿越者，垂钓者，猎人和各种从事户外行业的人们可以无需考虑他们所处的天气条件就能够尽享户外时光了。今天，G-1000仍是最受欢迎的户外面料之一，适于各种户外活动。
Åke为他的山地徒步亲手制作的第一件夹克后来怎么样了呢？这件夹克于1968年正式推出，被命名为Greenland夹克，至今仍是北极狐品牌畅享的经典款式。
Fenixoutdoor cn что за сайт
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WE ARE FENIX
Learn more about our organisation and our brands
From the small town of Örnsköldsvik, Fenix Outdoor have expanded to every corner of the world. The fundamental idea of the company remains the same: To provide functional, durable, and timeless equipment that makes the outdoors more enjoyable for all. We continue to find smart, innovative solutions to make every adventure unforgettable.
Our group consists of both product and retail brands. To enable our brands and retail organisations to thrive and perform we have our common functions. These include HR, Finance, Digital Tech, CSR, Legal and Global Supply Chain. Learn more about our common functions and departments here.
The journey of Fenix Outdoor
Fjällräven
The first seed to what would later become the foundation for the Fenix Outdoor Group was planted already back in 1960 by Åke Nordin.
Fjällräven is Swedish for Arctic Fox, honoring the small and highly adaptable predator that lives in the Swedish mountains under the harshest conditions. Since the start Fjällräven has developed timeless, functional and sustainable outdoor equipment and are committed to making nature more accessible to all.
Interested in joining Fjällräven?
Head over to their career page
Naturkompaniet
The history of Naturkompaniet dates back to 1931 and the Swedish scout movement.
Today, Naturkompaniet is Sweden’s leading player in the sale of products for outdoor life and travel. Naturkompaniet’s mission is to make everyday life an adventure. Nature is a way to feel well and unwind. A place to hang out and feel free. We want to inspire more people to discover nature, experience magnificent environments and create unforgettable memories.
Naturkompanier became part of the Fenix Outdoor Group in 2001.
Interested in starting a journey with Naturkompaniet? Head over to Naturkompaniet’s Career Page
Tierra
For over 35 years Tierra have engineered clothes that keep the users dry, warm and comfortable for freedom to experience nature whatever the conditions.
Tierra’s mission is to develop technical clothes for the long run, by finding
materials and solutions that are sustainable both for us users and the planet. So we can stay out, longer. Forever.
Tierra became part of the Fenix Outdoor Group in 2001.
Interested in career opportunities at Tierra? Their brand new career page will launch end of April.
Primus
Primus’s core products groups are stoves, lanterns and fuel. There are core products in each of the three segments: Expedition, Trekking and Campfire.
The foundation of Primus dates back to Frans Wilhelm Lindqvist’s pioneering innovation, the first soot-free kerosene kitchen from 1892. The kitchen had better heat capacity than the competition and quickly became a popular product, not least during expeditions. Primus was used, for example, at Roald Amundsen’s pioneer expedition to the South Pole in 1911 and the first ascent of Mount Everest in 1953.
Interested in climbing higher with Primus?
Head over to their career page
Hanwag
From 1921 to this day, Hanwag stands for traditional handcrafted workmanship combined with technical expertise, continuous innovation, durability and tradition. For nearly 100 years, we have been making high-quality, functional mountaineering and trekking footwear at our headquarters in Vierkirchen near Munich. Together with experienced professional athletes – alpinists, trekkers and mountain guides – our shoe designers and developers create innovative footwear for outdoor use that is perfected down to the smallest detail.
Hanwag became part of the Fenix Outdoor Group in 2004.
Interested in starting your next adventure with Hanwag? Head over to Hanwag’s career page.
Brunton
For over 125 years, Brunton’s precision-made compasses and pocket instruments have guided explorers across the globe. Through tireless commitment and unrivalled craftsmanship, we continue to build navigational tools that set the gold standard.
Brunton became part of the Fenix Outdoor Group in 2009.
Interested in a career with Brunton? Their brand new career page will launch end of April.
Partioaitta
Partioaitta was founded in 1928 by the Finnish scout movement and is Finland’s leading outdoor retail chain. The chain is a merger of various scout associations’ stores and has since the start provided its customers with quality equipment for forests, mountains and wilderness.
Partioaitta became part of the Fenix Outdoor Group in 2011.
Interested in a career with Partioaitta?Head over to Partioaitta’s career page.
Globetrotter
In September 1979 the survival experts Klaus Denart and Peter Lechhart opened Northern Germany’s first specialty store for expeditions, safaris and hiking in Hamburg. With the founders’ experience as a base, Globetrotter quickly established itself as a leading store for an active outdoor life. The number of stores have grown since and today Globetrotter is established with 10+ stores and employs approximately 1200 people.
Globetrotter became part of Fenix Outdoor in 2015.
Are you interested joining Globetrotter? Head over to Globetrotter’s career page.
Friluftsland
Friluftsland’s specialty is equipment and clothing for an active outdoor life. Friluftsland only selects high-quality products, which are imported from the best manufacturers around the world.
All employees at Friluftsland have their own experience of outdoor life and thus have the competence to give good advice and the right guidance.
Friluftsland became part of Fenix Outdoor in 2017.
Excited to join Friluftsland?
Head over to their career page
Royal Robbins
Royal Robbins makes enduring, classic, outdoor clothing for people who embody a love for the natural world. Our modern classics enable people to get up in the morning and “dress once.» Our clothing performs well because it moves, dries, packs and wears extremely well. We embrace a refined aesthetic with a sophisticated, nature-inspired palette that is understated, classic and smart. It works on the trail, at the office, on a plane, at dinner. Our clothing literally goes everywhere.
Royal Robbins became part of the Fenix Outdoor Group in 2018.
Want to take your next career step with RoyalRobbins?
Head over to their career page.
About Fenix Outdoor
Fenix Outdoor AG is an international group of outdoor brands. The company is listed on the Nasdaq OMX, Stockholm, Mid Cap. We are a global player in developing and selling clothing and equipment for an active outdoor life.
Each company within Fenix Outdoor addresses a unique market segment to ensure that our customers can obtain premium products for all aspects of outdoor life.
Om oss
Fenix Outdoor är en internationellt verksam koncern inriktad på produkter för natur och friluftsliv. Bolaget är noterat på Nasdaq OMX, Stockholm, Large Cap.
Bli en globalt ledande aktör inom utveckling och försäljning av utrustning och kläder för friluftsaktiviteter.
Uppnå en årlig tillväxt på minst 10 procent under de närmaste fem åren.
Uppnå en långsiktig vinstmarginal på minst 10 procent.
Fenix Outdoor koncernen ska uppnå målen genom:
organisk tillväxt inom Europa baserad på ett starkt nordeuropeiskt detaljhandelsnätverk med starka varumärken
att expandera affärsområdet Brands genom organisk tillväxt samt genom förvärv.
Affärsområdet Brands utvecklar kläder och utrustning för aktivt friluftsliv och fritid genom de egna varumärkena Fjällräven, Tierra, Primus, Hanwag, Brunton och Royal Robbins.
Affärsområdet Frilufts Retail Europe består av svenska Naturkompaniet, finska Partioaitta, tyska Globetrotter och danska Friluftsland, vilka är lokalt ledande aktörer gällande försäljning av produkter för friluftsliv och resor. Det totala antalet butiker är 81 stycken, varav 36 i Sverige, 19 i Finland, 17 i Tyskland och 10 i Danmark. Bolagen bedriver även försäljning på Internet.
Affärsområdena ovan stöds av administrativa enheter med ansvar för finans, HR, hållbarhet/CSR, IT och logistik.
Fenix Outdoors varumärken
Weidstrasse 1A
CH-6300 Zug
Schweiz
08-404 31 00
Hemvärnsgatan 15
171 54 Solna
0660-26 62 00
Box 209
891 25 Örnsköldsvik
Fenixoutdoor cn что за сайт
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Ready to Join the Trek?
We can’t wait to meet you!
The Fenix Outdoor recruitment trek
Just as we want to enable people to create great experiences outdoors we work hard to ensure that our candidates experience a smooth and professional hiring process. To help us place the right people in the right role, we employ science-based and fair assessment methods.
INTRODUCTION MEETING
Get to know us better and tell us your story. We want to know what you’re passionate about, what you’re interested in and what you’ve learned from your past experiences.
COMPETENCE MEETING
Meet potential teammates and learn more about our organization. Expect a deeper dive into your background and knowledge. You are given the chance to let your skillset shine in this stage.
CULTURE MEETING
Discuss our company culture and core values and behaviours. Find out if you could picture yourself on our trek.
*Order might differ and steps might be added or replaced depending on role.
As a part of the recruitment journey you may be invited to take a personality and logical ability test. This is done to help us increase our hiring success by identifying the candidates that are most likely to thrive and be successful in certain roles.
About Fenix Outdoor
Fenix Outdoor AG is an international group of outdoor brands. The company is listed on the Nasdaq OMX, Stockholm, Mid Cap. We are a global player in developing and selling clothing and equipment for an active outdoor life.
Each company within Fenix Outdoor addresses a unique market segment to ensure that our customers can obtain premium products for all aspects of outdoor life.
